Data Collected on Consumer Demographics, Sales and Consumer Service Histories

question 86

Multiple Choice

Data collected on consumer demographics, sales and consumer service histories, and marketing preferences and consumer feedback can be easily accumulated through a _____ system and used to better understand consumers and provide personalized offerings to best serve their needs.

• A) customer relationship management (CRM)
• B) critical path project management (CPPM)
• C) corporate social responsibility (CSR)
• D) rational unified process (RUP)
• E) customer cognitive assessment (CCA)

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Definitions:

Cerebral Cortex

The outer layer of the brain's cerebrum, playing a key role in memory, attention, perception, awareness, thought, language, and consciousness.

Positive Situations

Circumstances or environments that lead to beneficial or favorable outcomes for an individual.

Stress

The physiological reaction to stimuli or stressors, whether they're of a physical, mental, or emotional nature.

Paraphilia

A condition characterized by abnormal sexual desires that involve extreme or atypical scenarios.