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Product-related ethical issues arise when marketers
Belongingness
The human emotional need to be an accepted member of a group, whether it is friends, family, or a larger community.
Emotional Cohesion
The bonding of group members through shared feelings, empathy, or emotional experiences that enhance a sense of unity or togetherness.
Goal-Focused Team Work
Collaborative effort where team members are unified in pursuing specific objectives, leading to more directed and effective outcomes.
Task Cohesion
Refers to the extent to which members of a group work together to achieve common goals.
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