What Is the Major Difference Between Social Responsibility and Marketing

question 115

Multiple Choice

What is the major difference between social responsibility and marketing ethics?

• A) Marketing ethics varies by industry whereas social responsibility involves universal rules of conduct.
• B) There is legislation that deals with marketing ethics, but none for socially responsible practices.
• C) Marketing ethics is concerned with organizational practices, and social responsibility is concerned with individual behavior.
• D) There is no difference; they are synonymous terms.
• E) Social responsibility deals with the total effect of marketing decisions on society, whereas marketing ethics relates to individual and group evaluations in marketing situations.

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Definitions:

External Environment

All factors outside an organization that can potentially affect its performance and operations.

Volatile

Characterized by rapid, unexpected changes or instability, often associated with financial markets, chemicals, or situations.

Strategic Formulation

The process of identifying and setting appropriate strategies for an organization to secure a competitive position and achieve long-term goals.

Top Executives

Top executives are the highest-ranking officers in an organization, responsible for overall management and making major corporate decisions.