The Types of Surveys Used to Forecast Sales Are Customer

question 121

True/False

The types of surveys used to forecast sales are customer, executive, and competitor surveys.

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Definitions:

CRM System

Customer Relationship Management System, a technology for managing all your company's relationships and interactions with current and potential customers.

Customer Personalization

Tailoring a service or product to accommodate specific interests or preferences of individual customers, often using data analytics.

Individualized Offers

Marketing strategy that involves creating and presenting offers tailored to the needs, preferences, or historical behaviors of individual customers.

Lifetime Value

The total worth to a business of a customer over the whole period of their relationship.