Three Factors That Influence the Ethical Decision-Making Process in Marketing

question 167

Multiple Choice

Three factors that influence the ethical decision-making process in marketing include

• A) individual factors, organizational culture, and peer influence.
• B) opportunity, personal moral philosophies, and situational variables.
• C) individual factors, organizational factors, and opportunity.
• D) social forces, laws, and organizational factors.
• E) peer influences, personal moral philosophies, and opportunity.

Understand the implications of negligent misrepresentation within the context of professional advice.

Identify the legal requisites for establishing negligence and the standards of care prescribed by professions in general.

Understand the process and standards for establishing professional status within emerging professions.

Understand the concept and scope of professional negligence.

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Definitions:

Shelf Space

The amount of area available for displaying products within a retail store, critical for product visibility and sales.

Different Scale

Often related to the concept of economies or diseconomies of scale, indicating variations in cost or production efficiency depending on the size of operations.

Hourly Wages

The rate of pay that an employee receives for each hour of work.

Full-time Employees

Workers who are contracted by an employer to work the standard number of hours defined by the employer, typically with benefits such as health insurance and paid leave.