Developing a List of Potential Customers Is Called Prospecting

question 39

True/False

Developing a list of potential customers is called prospecting.

---

Definitions:

Product Variant

Different versions of a product that a company offers to meet diverse customer needs or preferences, such as size, color, or features.

Generic Competition

Competition between brands or products that are not differentiated by a patent or specific features, often based solely on price.

Product Variants

Different versions of a product that a company offers, differing in features, sizes, or other characteristics to satisfy various customer needs.

Product Attributes

The characteristics or features of a product, including quality, price, design, and brand name, which can influence consumers' buying decisions.