Laelle Chocolates Inc

question 44

Multiple Choice

Laelle Chocolates Inc.is a confectionery company that manufactures candies.It does not use specific strategies to target children while marketing its products.Instead,it uses the same strategies to promote its candies among all consumers in the market.This is an example of a(n) _____.

• A)​multisegment targeting strategy
• B)individual targeting strategy​
• C)undifferentiated targeting strategy
• D)​concentrated targeting strategy

Identify the key elements included in backgrounders, speeches, and Op-Eds.

Understand the importance and application of the 5 Ws and H in PR writing.

Grasp the concept of narrative elements and their importance in storytelling within PR.

Recognize the roles and writing styles distinct to PR, speeches, and news releases as per AP style and other guidelines.

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Definitions:

Recruiting

The process of identifying, attracting, interviewing, selecting, hiring, and onboarding employees.

Efficiency Measurement

The process of evaluating the performance of a system or process in terms of resource utilization.

Volume

In business, it refers to the quantity of an item produced or traded, often used to measure the level of activity in a business or market.

Number of People

The total count or population of individuals within a specified area or group.