To Be More Persuasive in Presenting Information Under Low MAO,marketers

question 28

Multiple Choice

To be more persuasive in presenting information under low MAO,marketers should

• A) provide a lot of detailed information.
• B) raise one or two simple key points.
• C) present more complex arguments than under high MAO to stimulate cognition.
• D) not include emotional appeals.
• E) present the verbal or written information.

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Definitions:

Structured VS. Unstructured

A comparison between organized, clearly defined methods and those that are more flexible, lacking specific procedures or rules.

Constructive Stress

A level of stress that leads to positive effects, such as improved focus and enhanced productivity.

Destructive Stress

Refers to excessive levels of stress that impair an individual's health, well-being, and performance, as opposed to constructive stress that can stimulate motivation.

Coping Mechanisms

Coping mechanisms are strategies or actions that individuals use to manage stress, challenges, or emotional conflict.