There Are Several Reasons Why You Should Optimize Your Google

question 35

Multiple Choice

There are several reasons why you should optimize your Google AdWords advertising. Which of the following is NOT one of the benefits you'll likely receive, by optimizing your keywords?

• A) Your quality score will be higher.
• B) You'll reach a more diverse audience.
• C) Your advertising will become more effective.
• D) Your advertising costs will be lower.

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Definitions:

Needs

Fundamental requirements or desires that drive individuals to act, ranging from basic physical needs to complex psychological motivations.

Need Deficiencies

A state where there is a lack or insufficiency of something necessary or desired within an individual or organization.

Motivational Process

The series of steps whereby personal desires incite an individual to take action towards goals.

Rewards Or Punishments

Consequences used to influence behavior, with rewards intended to reinforce desired behavior and punishments to discourage undesired behavior.