Which of the Following Is Considered to Be One of the Five

question 50

Multiple Choice

Which of the following is considered to be one of the five problems that can deter a firm from using CRM (customer relationship marketing) ?

• A) It is very difficult to find and train database employees.
• B) Building and maintaining a customer database requires a large investment.
• C) Focusing too much on databases separates a company from its customers.
• D) Long-term results of such systems are still unproven.
• E) Competitors can often hack into CRM systems.

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Definitions:

Maximum Profit

The highest possible profit a firm can achieve when it has optimized its production and sales, given the constraints of the market.

Long-Run Adjustment

The process through which inputs and outputs fully adjust to changes in the market, considering all potential variable and fixed costs.

Zero Profit

A situation where a firm's total revenue is exactly equal to its total costs, resulting in no net profit.

Maximum Profit

The highest possible financial gain a business can achieve from its operations under given market conditions.