Which of the Following Is a Type of Search Engine

question 14

Multiple Choice

Which of the following is a type of search engine marketing (SEM) that can be used by companies in order to improve their Web site traffic?

• A)Paid placement
• B)Paid inclusion
• C)Organic search engine optimization
• D)All of the above are types of SEM that can be used by companies to improve website traffic.

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Definitions:

Capital Structure

The mix of a company's debt and equity financing, reflecting how a business is funded.

Debt

An amount of money borrowed by one party from another, often with the condition of repayment with interest over a specified period.

Equity

The ownership value held in assets after all debts and liabilities have been subtracted, often referred to as shareholder's equity in a corporation.

Finance

The science of managing funds, including the processes of borrowing, investing, saving, and forecasting.