Rachel Is an Actress Who Plays the Part of a Housewife

question 28

Multiple Choice

Rachel is an actress who plays the part of a housewife in a commercial for a new brand of furniture polish. For this type of ad, Rachel would be considered which type of endorser?

• A) celebrity
• B) CEO
• C) expert
• D) typical person

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Definitions:

Specific Product

A distinct good or service that is identifiable and distinct from others due to unique characteristics or features.

Increasing Marginal Opportunity Costs

The principle that as production of a good expands, the opportunity cost of producing an additional unit rises.

Discrimination

The practice of according individuals or groups inferior treatment in hiring, occupational access, education and training, promotion, wage rates, or working conditions even though they have the same abilities, education, skills, and work experience as other workers.

Production Possibilities Curve

The production possibilities curve is a graphical representation showing the maximum combination of goods or services that can be produced in a given time period, given available resources and technology.