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The text discusses seven challenges and opportunities associated with marketing in today's economy. Identify these issues and discuss how they are related. What is the common thread that ties all seven issues together?
Profits
The financial gain obtained when revenues generated from business activities exceed the expenses, costs, and taxes needed to sustain those activities.
Losses
Financial conditions reflecting that expenses have exceeded revenues, resulting in a negative net income.
Annual Salary
The total amount of money an employee is paid over the course of a year for their work, typically expressed as a yearly sum rather than hourly wages.
Partnership
A partnership is a legal form of business operation between two or more individuals who share management and profits.
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