Which of the Following IS NOT a Typical Basis Used

question 24

Multiple Choice

Which of the following IS NOT a typical basis used to segment business markets?

• A) type of organization
• B) organizational characteristics
• C) benefits sought
• D) organizational culture
• E) relationship intensity

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Definitions:

Cystic Fibrosis

A genetic disease with an autosomal recessive inheritance pattern;

CFTR Protein

A protein that functions as a channel transporting chloride ions across cell membranes, mutations of which cause cystic fibrosis.

Genetic Disease

A disorder or condition caused by abnormalities in an individual's DNA, often inherited from one or both parents.

Amino Acid

An organic compound containing an amino group (—NH2) and a carboxyl group (—COOH); may be joined by peptide bonds to form a polypeptide chain.