All Businesses Deal with Unhappy Customers at Some Point, and They

question 91

Multiple Choice

All businesses deal with unhappy customers at some point, and they typically follow this pattern in these situations: call the customer, describe the problem and apologize, offer an explanation and resolution, and

• A) follow up with a message that documents the phone call and promotes goodwill.
• B) suggest a face-to-face meeting to resolve any remaining issues.
• C) come to an agreement on a refund or compensation.
• D) provide resale information or promote products and services.

---

Definitions:

Endorsement

An amendment or addition to an existing document or policy, especially in the context of insurance, or it can also mean the act of publicly supporting a product, service, or person.

Transferable

Characteristic of an asset or right that allows it to be passed from one party to another, often through sale or trade.

Purpose

The reason for which something is done or created, or for which something exists; intent or objective.

Instrument

A legal document formalizing an agreement or right, such as contracts, wills, or deeds.