State Farm's "Like a Good Neighbor" Ad Campaign Is an Example

question 10

True/False

State Farm's "Like a good neighbor" ad campaign is an example of positioning consistency over the long run.

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Definitions:

Invest

To allocate resources, usually money, with the expectation of generating an income or profit.

Investments

Assets purchased with the expectation that their value will grow or generate income.

Quarterly

Taking place four times a year, or every quarter.

Withdrawals

The act of taking money out of an account, fund, or similar financial vehicle.