Which of the Following Is NOT a Primary Purpose of Direct-Marketing

question 22

Multiple Choice

Which of the following is NOT a primary purpose of direct-marketing programs?

• A) close a sale with a customer
• B) create awareness among a variety of target market groups
• C) identify prospects for future contacts
• D) engage customers and furnish product information

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Definitions:

American Public

The general population or societal collective of people living in the United States, often referred to in discussions involving public opinion or social trends.

Predominantly Gay

A sexual orientation description for individuals who are primarily attracted to persons of the same sex, though they may occasionally experience attraction to the opposite sex.

Personal Relationships

Emotional and social connections between individuals, characterized by mutual affection, respect, loyalty, and support.

Nostalgia

A sentimental longing or wistful affection for the past, typically for a period or place with happy personal associations.