Benefit Segmentation Is a Combination of Demographic and Psychographic Information

question 88

True/False

Benefit segmentation is a combination of demographic and psychographic information.

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Definitions:

Aztec Civilization

An indigenous civilization that was highly advanced and flourished in central Mexico in the 14th to 16th centuries before being conquered by the Spanish.

North American Cultures

Diverse and rich cultures of the indigenous peoples and immigrant populations that have inhabited and developed across the North American continent.

Colonization

The act of establishing a colony or colonies in a territory by a country or a group, often involving domination and exploitation of the native inhabitants.

Raleigh

The capital city of North Carolina, named after the English explorer Sir Walter Raleigh.