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The VALS Segmentation System Has Evolved into an Eight-Part Typology

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Essay

The VALS segmentation system has evolved into an eight-part typology.List and briefly describe any four categories of that eight-part typology.


Definitions:

John Roberts

John Roberts is the 17th and current Chief Justice of the United States, appointed in 2005 by President George W. Bush.

Sandra Day O'Connor

The first woman appointed to the U.S. Supreme Court, serving from 1981 to 2006 and known for being a crucial swing vote in many decisions.

Prescription Drug Costs

The expense associated with purchasing medications prescribed by healthcare professionals, often a significant concern in healthcare debates.

Medicare

A federal program in the United States that provides health insurance to people over the age of 65 and to certain younger people with disabilities.

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