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Customers must see any competitive advantage as a customer advantage.
Kelly's Covariation Model
A theory that explains how people attribute causes to events based on the consistency, distinctiveness, and consensus of the information available.
Internal Factors
Elements within an individual or organization that influence behavior, decisions, and outcomes, such as personal skills or organizational culture.
External Factors
Influences that originate outside an individual, impacting behaviors, decisions, health, and psychological well-being.
Employee's Successful Performance
The degree to which an employee effectively fulfills the responsibilities and goals of their job role.
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