A Buyer's Need for "Assurance That the Buyer Can Complete

question 18

Short Answer

A buyer's need for "assurance that the buyer can complete installation in six weeks" reflects a _______________ need (one of the five general types of buyer needs).

---

Definitions:

Bad Debts

Accounts receivable that a company does not expect to collect and writes off as a loss.

Credit Policy

The guidelines a company follows to determine the creditworthiness of its customers and the terms and conditions of credit it will extend to them.

Bad Debts

Amounts owed to a company that are written off as uncollectible, typically from customers who fail to pay their invoices.

Credit Policy Relaxation

The act of making a company's criteria for extending credit more lenient, aiming to boost sales at the risk of higher bad debts.