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At the End of the Sales Visit, Danica's Customer Said

question 69

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At the end of the sales visit, Danica's customer said to her, "We need to raise our profile within the industry with respect to the quality of suppliers we choose to do business with." Which type of buyer needs was the customer expressing?

Explain the utility of trait theories in describing personality and predicting behavior.
Understand the role of unconditional positive regard in fostering an environment conducive to personal growth and self-acceptance.
Understand the basics and significance of personality traits.
Recognize the importance of unconditional positive regard in Rogers' theory.

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