According to the Textbook, Which of the Following Conclusions Have

question 110

Multiple Choice

According to the textbook, which of the following conclusions have studies in cognitive psychology drawn regarding the use of pictures in communications?

• A) Adding pictures can significantly influence the meaning and credibility of the message.
• B) Pictures convey meaning in abstract ways that are difficult to control between individuals, thus limiting their use in sales communication.
• C) Creating a mental picture in the receiver's mind is not recommended because it limits deeper understanding.
• D) Pictures that reinforce the verbal message will enhance understanding and are more easily recalled than abstract words and symbols.

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Definitions:

Involuntary Reflex Responses

Automatic, rapid responses of the nervous system to a stimulus that do not require conscious thought, protecting the body from harm.

Group Mean

A statistical measure that represents the average value of data points within a specified set or group.

Average Reaction Time

The typical duration it takes for an individual to respond to a stimulus.

Voluntary Reaction

involves conscious control over actions or movements, such as deciding to grab a cup of coffee.