Why Can Inviting Prospective Customers to a Seminar Create a Good

question 72

Multiple Choice

Why can inviting prospective customers to a seminar create a good source of qualified prospects for a salesperson?

• A) A seminar can provide information that creates value for those customers who choose to attend.
• B) Seminars are more effective than networking due to the larger numbers of people reached at one time.
• C) Seminars can be combined with an outbound telemarketing program to create a low-pressure sales environment.
• D) Seminars are similar to cold canvassing methods except when attempting to sell higher-value goods or services.

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Definitions:

Deepening of the Voice

A change that typically occurs during puberty, involving the lowering of vocal pitch, especially noted in males.

Four-Year Institution

An educational establishment that offers bachelor's degrees and typically requires four years of full-time study.

Public University

An institution of higher education and research which is supported by public funds and usually affiliated with a national or state government.

High-Stakes Testing

Evaluation methods where the results have significant consequences for the test-taker, such as standardized tests for college admission or professional certification.