What Method of Locating Sales Prospects Involves a Salesperson or Another

question 28

Multiple Choice

What method of locating sales prospects involves a salesperson or another company representative calling the prospect by telephone?

• A) outbound telemarketing
• B) networking
• C) commercial data-mining
• D) cold canvassing

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Definitions:

Lobster Boats

Specialized vessels designed for the purpose of lobster fishing, equipped to handle and store lobsters.

Monthly Revenue

The total amount of income generated by a company from its operations over the course of a month.

Advertising

A marketing strategy involving the use of paid communications to inform, persuade, and remind consumers about products, services, or brands.

Profits

The financial gain obtained when the revenue earned from business activities exceeds the expenses, costs, and taxes needed to sustain the activity.