According to the Textbook, Once Potential Customers Have Been Identified

question 44

Multiple Choice

According to the textbook, once potential customers have been identified, what should a salesperson do next?

• A) develop a prospecting strategy
• B) call on the qualified prospect
• C) send the qualified prospect a sales letter
• D) begin gathering precall information

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Definitions:

Year 2

Refers to the second year of a time-related context or sequence, not a standalone key term without additional context.

Contribution Margin

The amount of revenue remaining after subtracting variable costs, indicating how much contributes towards covering fixed costs and generating profit.

Per Unit

Refers to expressing costs, revenues, or other financial metrics on a per-unit basis to provide a standardized measure.

Absorption Costing

An accounting method that includes all manufacturing costs, both variable and fixed, in the cost of a product, and is used for external reporting purposes.