If a Customer Is Wrong About Something When Expressing Resistance

question 15

True/False

If a customer is wrong about something when expressing resistance, the salesperson should first consider using the indirect denial method before considering the direct denial method.

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Definitions:

Memory

The mental capacity or faculty of retaining and recalling past experiences, facts, and information.

Persona

The aspect of someone's character that is presented to or perceived by others, often seen as a social facade or role one plays in society.

Public Face

The persona an individual presents in social contexts, often conforming to societal norms or expectations.

Jungian Definition

Relating to the concepts or theories developed by Carl Jung, especially in psychology, involving ideas like the collective unconscious and archetypes.