Child Gamers

question 1

Multiple Choice

Child gamers

• A) do not notice products embedded in games
• B) show significant increase in product recall of products in games
• C) play games so rarely any advertising is ineffective
• D) think products in games lack credibility

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Definitions:

C$ Per US$

The exchange rate determining how much Canadian dollars (C$) you can exchange for one US dollar (US$).

Exchange Rate

The financial value of one currency in the context of another for the purpose of exchange.

C$0.005

Represents a monetary value of five one-thousandths of a Canadian dollar.

C$1.0339

Specified value, possibly representing the exchange rate of 1 Canadian dollar to another currency at a certain point in time.