Sales Generally Increase in a ________ Manner with the Addition

question 153

Multiple Choice

Sales generally increase in a ________ manner with the addition of salespeople, while costs typically increase in a ________ manner.

• A) direct, indirect
• B) linear, nonlinear
• C) step-wise, linear
• D) nonlinear, linear
• E) nonlinear, step-wise

---

Definitions:

Personal Selling

A sales technique involving one-on-one interaction between a salesperson and a potential buyer to persuade the purchase of a product or service.

Business-To-Business

Transactions or relationships between two businesses, rather than between a company and individual consumers.

Imc

Integrated Marketing Communications, a strategic approach that coordinates different promotional tools and channels to provide a clear, consistent, and compelling message about an organization or product.

Aida Model

A marketing model that outlines the four stages a consumer goes through before making a purchase: Awareness, Interest, Desire, Action.