Major Advantages of Personal Selling Include All of the Following

question 107

Multiple Choice

Major advantages of personal selling include all of the following except

• A) ability to close the sale.
• B) increased credibility.
• C) better timing of message delivery.
• D) more flexibility.
• E) low cost-per-contact.

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Definitions:

Barbara Fredrickson

A renowned psychologist known for her research on positive emotions and their role in human happiness and social connections.

Positive Emotions

Feelings that are generally pleasant and promote well-being, happiness, and fulfillment, such as joy, love, and satisfaction.

Happy Mood

A state of well-being and contentment characterized by positive emotions, which can influence cognition and behavior.

Phineas Gage

An individual known in psychology and neuroscience for surviving a severe brain injury in the 19th century that dramatically changed his personality and behavior.