Bistrone Corn Canned Soup Was Made Expressly for the Japanese

question 18

Multiple Choice

Bistrone corn canned soup was made expressly for the Japanese market by Coca-Cola Japan. This is an example of ________.

• A) direct product extension
• B) product adaptation
• C) backward product adaptation
• D) product invention
• E) hybrid products

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Definitions:

Competitive Advantage

The attributes that allow an organization to outperform its competitors, including cost, product quality, or unique business models.

Network

A system of interconnected computers, servers, or devices that can communicate and share resources.

Low-Cost

Referring to products, services, or strategies designed to be affordable or cheaper than the majority of comparable options.

Rivals

Competitors who are in direct competition with one another, often within the same industry or market.