Which Form of Sales Force Organization Is Expected to Increase

question 71

Multiple Choice

Which form of sales force organization is expected to increase in popularity the most over the next five years?

• A) customer
• B) geographic
• C) product line
• D) functional
• E) both a and b above

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Definitions:

Ovens

Cookery appliances designed for baking, roasting, and heating food through the application of direct or indirect heat.

Economies of Scope

Cost advantages that enterprises obtain through diversification and the production of a variety of goods rather than specializing in a single product.

Multiproduct Firms

Companies that produce and sell more than one product or service, often benefiting from economies of scope.

Technology

Refers to the application of scientific knowledge for practical purposes, especially in industry.