An Effective Database Contains

question 112

Multiple Choice

An effective database contains:

• A)every transaction a customer has with a firm and interactions that resulted in purchases.
• B)all transactions and all interactions a customer has with a firm.
• C)transactions and interactions of customers that have a high lifetime value.
• D)only the transactions of customers.

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Definitions:

Multinational Corporation

A company that operates in several countries around the world, managing production or delivering services in more than one country.

Tax Base

The total amount of assets or income that can be taxed by a government, serving as a source of public funding.

Licensing Agreement

A legal contract granting permission to use patented inventions, copyrights, trademarks, or software under defined conditions.

International Business

The exchange of goods, services, technology, and capital across national borders, involving the intricate dynamics of global trade and investment.