With a Frequency Program, Consumers Are More Likely to Put

question 166

True/False

With a frequency program, consumers are more likely to put forth greater effort to obtain luxury goods as opposed to necessity items.

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Definitions:

Fixed Interval

A schedule of reinforcement where the first response is rewarded only after a specified amount of time has elapsed, used in the study of behavior.

Variable Ratio

A schedule of reinforcement where a response is reinforced after an unpredictable number of responses, commonly used in gambling.

Fixed Ratio

A schedule of reinforcement where a response is reinforced only after a specified number of responses, commonly used in behavior analysis.

Variable Interval

A schedule of reinforcement where a response is rewarded after an unpredictable amount of time has passed, encouraging steady behavior.