The Product Positioning Strategy Based on a Product Trait or Characteristic

question 185

Multiple Choice

The product positioning strategy based on a product trait or characteristic is which type of positioning approach?

• A)Product attributes
• B)Competitors
• C)Use or application
• D)Price-quality relationship

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Definitions:

Protraction

The act of drawing out or lengthening in time; in anatomy, refers to the forward movement of a body part.

Elevation

The raising of a body part.

Depression

A common, serious medical illness that negatively affects how you feel, the way you think, and how you act, marked by persistent feelings of sadness and loss of interest.

Connective Tissue

The type of biological tissue that supports, connects, or separates different types of tissues and organs in the body.