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Gutter Guys Is a Gutter Installation Company in Southern Ontario

question 5

Multiple Choice

Gutter Guys is a gutter installation company in Southern Ontario that used to generate most of its sales through telemarketing but now uses direct mail to reach prospective customers. Which of the following most likely explains the reason that Gutter Guys switched from telemarketing to direct mail?


Definitions:

Predictor

A variable or factor that can be used to forecast or estimate future behavior, outcomes, or trends based on current or past data.

Success

The achievement of a set goal or accomplishment of a desired objective or outcome.

Academic Success

Achieving desired outcomes and objectives in educational settings, often measured by grades, knowledge acquisition, and skill development.

Intelligence

The ability to acquire and apply knowledge and skills.

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