In Its Broadest Sense,customer Relationship Management (CRM)is a Customer Data

question 73

True/False

In its broadest sense,customer relationship management (CRM)is a customer data management activity.

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Definitions:

Group Polarisation

The inclination of a group to make decisions that are significantly more radical than the original preferences of its members.

Group Cohesiveness

The sense of solidarity, loyalty, and unity among members of a group, which fosters increased productivity and member satisfaction.

Deindividuation

A psychological state where an individual loses self-awareness and sense of individuality, often resulting in uninhibited and sometimes antisocial behavior.

Social Loafing

A reduction in individual effort when working in a group compared to working individually.