Rather Than Creating Only Short-Term Sales or Temporary Brand Switching,________

question 9

Multiple Choice

Rather than creating only short-term sales or temporary brand switching,________ should help to reinforce the product's position and build long-term customer relationships.

• A)sales promotions
• B)promotion clutter
• C)samples
• D)trade promotions
• E)publicity

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Definitions:

Consumption Tax

A consumption tax is a tax on the money people spend rather than the money people earn. It includes sales taxes, value added taxes (VAT), and others.

Means Testing

A method for determining eligibility for certain forms of government assistance based on the applicant's financial means or income level.

National Debt

The total amount of money that a country's government has borrowed, by various means.

Budget Deficits

The situation when a government's expenditures exceed its revenues within a specific period, leading to borrowing or debt accumulation.