Which Metric Is Based on the Relationship Between the Revenue

question 21

Multiple Choice

Which metric is based on the relationship between the revenue produced by a specific customer,the expenses incurred in acquiring and servicing that customer,and the expected life of the relationship between the customer and the company?

• A)churn rate
• B)customer lifetime value
• C)cost per lead
• D)cost per sale
• E)customer average value

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Definitions:

Real Message

The underlying meaning or true intent behind the communicated words or actions.

High-Context Cultures

Societies or groups where communication relies heavily on contextual elements like body language, status, and tone of voice, rather than explicit words.

Social Relationships

Connections or interactions between individuals in a society, based on various factors such as friendship, kinship, common interests, or professional affiliations.

Business Deals

Agreements or transactions between parties for the exchange of goods, services, or information in a commercial context.