Like Consumer Markets, Business Markets Can Be Segmented by Demographics

question 82

True/False

Like consumer markets, business markets can be segmented by demographics and loyalty.

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Definitions:

1930s

Refers to the decade encompassing the years from 1930 to 1939, characterized by the Great Depression, significant political shifts, and the lead-up to World War II.

Radio

A form of technology for the wireless transmission of sound recordings, broadcasts, and communications.

Civil Engineering

A professional engineering discipline that deals with the design, construction, and maintenance of the physical and naturally built environment.

Demographic Factors

Socioeconomic characteristics of a population, such as age, gender, and income, which can influence behaviors and trends.