Which of the Following Statements About the Marketing Concept Is

question 79

Multiple Choice

Which of the following statements about the marketing concept is most accurate?

• A)The marketing concept can trace its roots to early Greek culture.
• B)In using the marketing concept,both companies and consumers are able to satisfy needs simultaneously.
• C)In using the marketing concept,companies focus on sales and advertising.
• D)The marketing concept is most effective when production is limited and the product will sell itself.
• E)All U.S.firms are now operating with a marketing concept philosophy.

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Definitions:

Electronic HRM (e-HRM)

The integration of information technology in the execution of human resources policies and procedures to streamline operations.

Social Networking

The use of dedicated platforms and websites to interact with other users, or to find people with similar interests to oneself.

HRM Activities

Various functions and tasks related to managing an organization's human resources, including hiring, training, benefits administration, and employee relations.

Company Leadership

The individuals or group responsible for making strategic decisions and guiding an organization towards its goals.