Frito-Lay Substituted ________ for Its Usual Focus Groups to Allow

question 97

Multiple Choice

Frito-Lay substituted ________ for its usual focus groups to allow consumers to weigh in on which new flavors of Lay's potato chips would be introduced.

• A)telephone interviews
• B)Facebook
• C)a panel
• D)virtual focus groups
• E)experiments

---

Definitions:

Subcontractor Information

Details about individuals or companies hired by the main contractor to perform part of the work in a contract.

Payroll Setup

The process of establishing the system, processes, and documentation for managing and paying employees.

Stockholder

An individual or entity that owns one or more shares of stock in a public or private corporation, thereby having ownership interests.

Vendor

An individual or company that supplies goods or services to a business, often playing a key role in the supply chain.