What Are the Four Steps to Positioning a Product with a Perceptual

question 157

Essay

What are the four steps to positioning a product with a perceptual map?

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Definitions:

Digital Marketspace

An online environment where products, services, and information are exchanged.

The General

Often refers to a leader or an individual holding a high rank in the military; contextually, it can also refer to someone of great importance or stature in a specific field.

Internet Users

Individuals who utilize the internet to access information, communicate with others, or perform various other activities online.

Online

Refers to being connected to the Internet or the activities that are performed over the Internet.