The Means by Which an Advertising Message Is Communicated to the Target

question 57

Multiple Choice

The means by which an advertising message is communicated to the target audience is known as

• A)advertising media.
• B)reach.
• C)a source.
• D)CPM.
• E)GRP.

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Definitions:

Wh- Question

Questions that begin with words such as who, what, when, where, why, and how, used to solicit information.

Elementary School

A school providing primary education to children, typically from kindergarten through fifth or sixth grade.

Small Vocabulary

A limited set of words known and used by an individual.

Reading Skills

The abilities that enable an individual to decode written text, comprehend it, and derive meaning from it.