The HR Functions That Together Support the Creation of a Climate

question 1

Multiple Choice

The HR functions that together support the creation of a climate for service is referred to as the:

• A)concept strategy.
• B)service HR wheel.
• C)marketing wheel.
• D)service operation strategy.
• E)interdepartmental support.

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Definitions:

Resonance

The extent to which a brand or message meaningfully connects with or impacts its audience or target market.

Brand Salience

Refers to the prominence or visibility of a brand in consumers' minds.

Brand Image

The public's perception and emotional appeal of a brand as formed through its marketing and identity.

Brand Associations

Qualities, attributes, or sentiments that consumers connect with a brand, influencing their perceptions and buying decisions.