Examlex
Which type of sales presentation would most likely occur after a sale to ensure that current customers are aware of a firm's services and additional product offerings?
Systematic Desensitization
A behavioral therapy technique aimed at reducing phobic or anxiety responses by gradual exposure to the feared object or situation paired with relaxation techniques.
Cognitive Therapy
A form of psychotherapy that aims to change negative patterns of thinking or behavior that contribute to an individual's psychological distress.
Token Economy
A behavioral modification system based on the systematic reinforcement of target behavior through the distribution and exchange of tokens.
Counterconditioning
A behavior therapy technique where a maladaptive response to a stimulus is replaced with a more desirable one.
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