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As mass markets have fragmented, marketers have shifted away from mass marketing.
Annual Interest Rate
The percentage of the principal amount of a loan that is charged as interest to the borrower for one year.
Interest
The cost of borrowing money, typically expressed as an annual percentage of the loan amount.
Net Income
The total profit of a company after all expenses and taxes have been subtracted from revenue.
Profits
The financial gain obtained when the revenue from business activities exceeds expenses, costs, and taxes.
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