Which of the Following Statements Is True About Personal Communication

question 34

Multiple Choice

Which of the following statements is true about personal communication channels?

• A) A magazine advertisement exemplifies the use of a personal communication channel.
• B) All personal communication channels are directly controlled by a company.
• C) Personal communication channels do not allow sending and receiving of feedback.
• D) ord-of-mouth influence uses a personal communication channel.
• E) A billboard message exemplifies the use of a personal communication channel.

---

Definitions:

Economics

The social science concerned with how individuals, institutions, and society make optimal (best) choices under conditions of scarcity.

Scarce Resources

Resources that are limited in supply and cannot meet all the wants and needs of a society.

Trade-offs

Decisions that involve sacrificing one goal or benefit in order to gain another, often used in the context of economic and financial planning.

Free Lunch

An expression that suggests there is no such thing as a benefit without a corresponding cost, even if the cost is not immediately apparent.