Which of the Following Best Explains Why Public Relations Is

question 84

Multiple Choice

Which of the following best explains why public relations is often overlooked as a tool for supporting product marketing objectives?

• A) Public relations departments are typically large divisions within corporations.
• B) The time and costs associated with public relations prohibit its extensive use.
• C) Public relations specialists lack the skills necessary to work with marketing experts.
• D) Many public relations professionals see their jobs as communicating, not brand building.
• E) The public relations department handles stockholders and legislators but not employees.

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Definitions:

Imports

Products and services imported from other countries for the purpose of selling them domestically.

Exports

Products or services that are created in one country and then sold to consumers in a different country.

New Home Construction

The process of building residential buildings, reflecting economic trends and influencing economic activity.

Consumption Component

The part of an economy's output that is directly related to the spending on goods and services by consumers.