The Members of the ________ Category of Adopters Are the Very

question 48

Multiple Choice

The members of the ________ category of adopters are the very last consumers to purchase a new product. They are generally high risk-perceivers and the last ones to recognize the value of innovative products.

• A) innovator
• B) early adopter
• C) early majority
• D) late majority
• E) laggard

---

Definitions:

Alzheimer's Disease

A progressive neurological disorder that causes memory loss and cognitive decline, primarily affecting older adults.

Risk Factors

Elements or conditions that increase the likelihood of developing a disease or injury.

Autobiographical Memory

The recollection of a personally meaningful event that took place at a specific time and place in one’s past.

Long-term Memory

A type of memory responsible for the storage of information over an extended period, ranging from a few days to decades.